People have to work in order to put food on the table. Most people go out and get jobs working for other people, but more and more people are starting their own businesses. The pandemic definitely had an effect on the number of people starting their own business, but there are other reasons why the number is getting higher. 

Valentino DiGiorgio why do people start their own businesses small business entrepreneur

Valentino DiGiorgio is a community-conscious philanthropist with a passion for empowering individuals and families in need. He is a tried and true entrepreneur with decades of experience in business development and startup strategy. Today he shares the top reason why people start their own businesses. 

You would think that the main reason people start their own business would be for the money. However, according to this article, money was rarely cited as a motivating factor.

If you are thinking about starting your own business, one of the most important things you can do is to establish your “Why?”. That is because passion for your product or service is one of the main reasons people go into business. Where passion goes, money will follow with enough perseverance. 

Other reasons for people starting businesses include the freedom to set your own hours and have more control over your work-life balance. However, the first couple of years in business are difficult, and many people work more hours than at a typical job in order to get their project off the ground. That’s why passion is so important.